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Sales Tips for the Automotive Industry

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Serving Others

People naturally seem to slow down at this time of year and take a moment to reflect on what is important in life. With that in mind consider what a privilege it is to live where we do with all of the wealth and opportunity that is afforded us each and every day.

07/04/2014

Building Value for the Highly Informed Shopper - Part 2

We have talked about how our typical shopper is now spending 11+ hours of online research before we ever see or hear from them.

07/04/2014

Building Value for the Highly Informed Shopper

We have always said that the number one job of the salesperson is "Selection". By this, we mean that everything we do with the client or for the client is designed to help them get the best vehicle choice for their specific situation.

07/04/2014

Making "No" the right answer

Have you ever noticed how easy it is for people to say No in a shopping situation? It's almost automatic!  Of course it is just natural shopping behaviour that comes from their fears.

07/04/2014

Anticipation - Part 2

Here's the rest of the story to the one we shared in April last year. Remember this?

07/04/2014